{"id":11141,"date":"2017-01-06T13:56:30","date_gmt":"2017-01-06T18:56:30","guid":{"rendered":"http:\/\/panamaextrema.com\/pe\/?p=11141"},"modified":"2017-01-06T18:09:35","modified_gmt":"2017-01-06T23:09:35","slug":"atlas-golden-light-lanzo-nueva-campana-vive-verano-sol-sol","status":"publish","type":"post","link":"https:\/\/panamaextrema.com\/pe\/atlas-golden-light-lanzo-nueva-campana-vive-verano-sol-sol\/","title":{"rendered":"ATLAS Golden Light, lanz\u00f3 nueva campa\u00f1a \u201cVive tu verano de sol a sol\u201d"},"content":{"rendered":"<p>El jueves 5 de Enero en Tantalo, ATLAS Golden Light, lanz\u00f3 la campa\u00f1a \u201cVive tu verano de sol a sol\u201d porque sabe que es la \u00e9poca favorita del paname\u00f1o. La campa\u00f1a lanza el tema del verano interpretado por uno de los artistas m\u00e1s sobresalientes del g\u00e9nero urbano, <strong>AKIM, en compa\u00f1\u00eda de BCA y Robinho<\/strong>, bajo la producci\u00f3n de Rasta Lloyd y Lilo S\u00e1nchez. \u201cVive tu verano de sol a sol\u201d busca extender los buenos momentos a trav\u00e9s de la m\u00fasica, siempre en la compa\u00f1\u00eda de unas ATLAS Golden Light.<\/p>\nngg_shortcode_0_placeholderLleg\u00f3 la \u00e9poca m\u00e1s gustada por los paname\u00f1os, es por esto que ATLAS Golden Light, la \u00fanica cerveza ultraligera del mercado que extiende los buenos momentos de los paname\u00f1os, lanza la campa\u00f1a \u201cVive tu verano de sol a sol\u201d, que nos invita a disfrutar y vivir el mejor verano de nuestras vidas.<\/p>\n<p><strong>ATLAS Golden Light<\/strong> busca con esta campa\u00f1a que el p\u00fablico asocie el verano con la marca, disfrutando de una \u00e9poca llena de m\u00fasica, baile y diversi\u00f3n. Momentos espont\u00e1neos, de \u201cgo with the flow\u201d y ese c\u00e1lido resplandor blanco del sol veraniego muy similares a las caracter\u00edsticas de una ATLAS Golden Light.<\/p>\n<p>Adem\u00e1s de tener una fuerte presencia de la campa\u00f1a en medios tradicionales y digitales con piezas que invitan a \u201cVivir el Verano de Sol a Sol\u201d, ATLAS Golden Light decidi\u00f3 usar la m\u00fasica como instrumento para estar presente en el verano paname\u00f1o, patrocinando una colaboraci\u00f3n con uno los artistas m\u00e1s influyentes de la m\u00fasica paname\u00f1a, AKIM bajo la producci\u00f3n musical de Rasta Loyd y Lilo S\u00e1nchez, quienes tuvieron el reto de a trav\u00e9s de una canci\u00f3n de transmitir ese feeling de verano y buenos momentos, \u201cVerano de sol a sol\u201d promete ser el himno de esta \u00e9poca tan esperada de playa y carnaval. La m\u00fasica, al igual que la cerveza, son los compa\u00f1eros perfectos para que los buenos momentos duren mucho m\u00e1s. Por eso, la marca aprovech\u00f3 la m\u00fasica para transmitir el mensaje de Atlas Golden Light, no s\u00f3lo con una propuesta innovadora sino tambi\u00e9n con un enfoque en uno de los canales m\u00e1s relevantes para los j\u00f3venes como lo son las redes sociales.<\/p>\n<p>Teniendo en cuenta que la m\u00fasica es gran protagonista de nuestra campa\u00f1a, ATLAS Golden Light adem\u00e1s va a realizar el soundtrack del verano de los j\u00f3venes paname\u00f1os presentando el #DeSolASol Summer Riddim que incluye a BCA y a Robinho. Estas producciones estar\u00e1n acompa\u00f1adas de su Lyrics Video Clips donde se plasmar\u00e1n los buenos y mejores momentos del verano en distintos y spots, donde los j\u00f3venes ser\u00e1n los protagonistas, junto con los artistas.<\/p>\n<p>La canci\u00f3n \u201cVerano de Sol a Sol\u201d se lanz\u00f3 oficialmente &nbsp;el 5 de enero de 2017 en las siguientes plataformas digitales: Spotify, YouTube, Instagram. Se podr\u00e1n descargar los temas del verano ATLAS Golden Light a trav\u00e9s de Apple Music, Google Play, SoundCloud, Spotify &amp; iTunes. Adicionalmente, esta campa\u00f1a contar\u00e1 con un playlist en Spotify \u201cDe Sol a Sol\u201d con canciones exclusivas interpretadas por artistas urbanos utilizando el beat de la canci\u00f3n del comercial y con las canciones m\u00e1s relevantes del verano 2017.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El jueves 5 de Enero en Tantalo, ATLAS Golden Light, lanz\u00f3 la campa\u00f1a \u201cVive tu verano de sol a sol\u201d porque sabe que es la \u00e9poca favorita del paname\u00f1o. La campa\u00f1a lanza el tema del verano interpretado por uno de los artistas m\u00e1s sobresalientes del g\u00e9nero urbano, AKIM, en compa\u00f1\u00eda de BCA y Robinho, bajo &hellip;<\/p>\n","protected":false},"author":1,"featured_media":11147,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":true,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[51],"tags":[],"class_list":["post-11141","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-tantalo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>ATLAS Golden Light, lanz\u00f3 nueva campa\u00f1a \u201cVive tu verano de sol a sol\u201d &#171; PanamaExtrema.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/panamaextrema.com\/pe\/atlas-golden-light-lanzo-nueva-campana-vive-verano-sol-sol\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ATLAS Golden Light, lanz\u00f3 nueva campa\u00f1a \u201cVive tu verano de sol a sol\u201d &#171; PanamaExtrema.com\" \/>\n<meta property=\"og:description\" content=\"El jueves 5 de Enero en Tantalo, ATLAS Golden Light, lanz\u00f3 la campa\u00f1a \u201cVive tu verano de sol a sol\u201d porque sabe que es la \u00e9poca favorita del paname\u00f1o. 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